We talk about everything.
Love. Ambition. Childhood wounds.
But death? Silence.
Everyone dies.
But no one wants to talk about it.
More than half of Dutch people
wish they had said goodbye differently.
Not because they didn’t want to.
But because the moment passed
before the words came.
SIRE’s research shows:
we talk too little about death.
And that silence leaves a mark.
A third of people avoid the thought
of their own passing.
But unspoken goodbyes
turn into lingering grief.
This campaign is a reminder:
The conversation matters.
Start it before it’s too late.
DUTCH CAMPAIGN:
TALKING ABOUT DEATH MATTERSMore than half of Dutch people
wish they had said goodbye differently.Not because they didn’t want to.
But because the moment passed
before the words came.SIRE’s research shows:
we talk too little about death.
And that silence leaves a mark.A third of people avoid the thought
of their own passing.
But unspoken goodbyes
turn into lingering grief.This campaign is a reminder:
The conversation matters.
Start it before it’s too late.Source: NOS Teletekst
This is exactly why The Last Hour Experience exists.
No modules. No endless podcasts.
One hour.
One truth.
Before it’s too late.
And silence takes over – forever.
